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Frequently Asked Questions

How do I know this actually works?

Our clients routinely achieve 20–70% improvements in media efficiency and incremental revenue in the first 90 days of full deployment. Case studies and references from household-name brands are available under NDA.

What is Mogul & Co?

Mogul & Co is The Media Intelligence Company. We deliver the only platform that accurately forecasts exactly how every dollar of media spend will drive specific business outcomes (e.g., weekend footfall, patient appointments, deposit growth, or hotel bookings).

What exactly is Predictive Intelligence?

Predictive Intelligence is the ability to see before you spend. See precisely which media tactics, channels, creatives, and budgets will move the needle on your most important KPIs. It answers the one question every CMO and CFO cares about: “How does this $1 of media become $10 (or $100) of business success?”

How is Mogul & Co different from every other marketing analytics or media mix modeling tool?

No one else has built true Predictive Intelligence at this depth. Traditional tools tell you what happened yesterday. We tell you what will happen tomorrow, down to the exact business outcome, so you can act faster and win decisively while spending less.